Project Details

MiFlor Hybrid Flooring

Hybrid Flooring is the new kid on the block when it comes to floor coverings. MiFlor has taken the best qualities of traditional flooring and manufacture an outstanding product that can be used throughout the entire home or commercial premises. You can now use a wood look plank that is 100% Waterproof in the Bathroom, Laundry, Kitchen and the rest of your home or office and it will withstand spills, scratches and moisture. It is simple enough to install with minimal effort installation system that is glueless and requires no underlay. They flooring is sticked in flooring stores across the whole of WA.

MiFlor had no corporate style guide, direction or image but had a fantastic product. Pineapple started from the ground up, so to speak, and created a company image style that can be carried through all aspects of their marketing. The corporate image can be tailored for different product ranges though still keep the core aspects of the brand.

A new website was created showcasing their amazing product and featuring a very cool STORE LOCATOR which works from your GEO location and displays stores near you that stock the MiFlor product range. All of which is supported by:

  • Individual Product Brochures
  • Technical Information Brochures
  • Installation and Care Guide
  • Installation Video
  • Complete Product Range Brochure
  • Packaging
  • All Internal and outward marketing templates to ensure brand consistency
  • Branded e-campaign delivery using MailChimp
  • Social media Posting
  • Extensive on page SEO for the website

From the success of their Hybrid Flooring range they are now stocking a complete range of Carpet Tiles for commercial or residential use, when it comes to luxury flooring at an affordable price they really are the people to talk to.

  • Client MyFlor Hybrid Flooring
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