Brabham Primary School a new primary school opened in February 2021 in in the developing suburb of Brabham approached Pineapple to design their new brand, prospectus and website.
The initial prospectus was designed for community consultation, the full prospectus is to be created when the school opens. A new brand was created to reflect learning, the river location, students and aboriginal heritage. The initial website was also created to enable us to SEO the website for searches for the school name.
The result is a modern, highly visual and dynamic design that reflects the school and the direction they are heading in. We are experts in designing this type of document that portrays the school as a whole through the images used. On this occasion the photography existed so we had a great resource of images to use. The brief was to create a design that can be carried through to all other marketing material. There will be art installations throughout the school constructed from triangles which will be highly visual through out the school grounds. They are to be constructed from triangles so we used this element in the design to create a theme.
Our goal is to promote an inclusive and resilient learning community where every child, staff member and family can feel safe and supported.
Brabham Primary School values student engagement and wellbeing. Their inclusive school will have a safe, respectful learning environment which supports the wellbeing of every child to connect, succeed and thrive. They aim to achieve the highest standards for each child regardless of their starting points. Whatever the child’s individual circumstances, they aim to tailor a curriculum to meet their needs; one which facilitates enjoyment in learning and provides opportunities for all. Brabham Primary School encourages all students to play an active and positive role in their communities. Brabham Primary School will ensure all are listened to, all are valued, and encourage and celebrate individual endeavours and achievements.
Pineapple is looking forward to a long working relationship with Brabham Primary School and we are honoured they chose us to create their new brand and all marketing material for the school.
When establishing a new school we have worked closely with Pineapple Planet to ensure that we are creating a vision and image that is reflective of the needs of our community. After working with the Leadership Team to understand the school’s context and determine our needs, the team provided a comprehensive branding and marketing strategy to guide us in our initial year of establishment.
Part of this customised support included the creation of an innovative and user-friendly website that has been essential in promoting our school to prospective families. During the creation of our logo, Pineapple Planet provided expert advice and ongoing support, which enabled us to transform our community aspirations into a logo that our students, staff and families can be proud of.
This is the third time I have worked with Pineapple Planet on a project and they continue to deliver a creative service that is highly responsive to our needs. I highly recommend the team at Pineapple Planet.